hey what's up everyone a little chat here from viewership calm we have Neal Mattel here for Q&A Thursday's where basically we go through all of your comments we find the most relevant ones and I'm gonna ask them to kneel and really pick his brain and get all the good stuff that you want to hear from him so well first off thank you for leaving comments the more comments you guys leave on my videos we're gonna end up using them and then make sure we answer them in future videos we can be doing a Q&A each and every single week going after the most asked questions in marketing so the ones that get uploaded the most those are the ones that we're gonna answer so if you see a comment and you like it upload it if you want the answer to it or if you have your own question make sure you leave a comment with your question and we may consider it for our next week's Q&A video leave that right there below so this one's from boost ORM hi Neil I want to start my own SEO agency I have some clients also right now but I'm not sure I will get more clients in the future please tell me what I can do alright so and here's what I would do and I was in this position when I first started at SEO agency and people nowadays like Oh Neil you're well-known it's so easy for you but when I'm starting out was a little kid 16 years old and when you're 16 who wants to give money to a 16 year old to I don't have money 3 I don't have a college degree 4 I didn't have any experience yeah it was really tough and I can even give you a number 5 or 6 or whatever we're on the next one would be I would go to school from 8 a.
m.
to roughly 2 o'clock in the afternoon so customers would be like wait you can only work on my account for 2-3 hours a day I'm like nah I'll work nights and weekends as well and I still made it SEO agency work and I was a little kid I got into well into the six figures per month this is in high school and I know at 16 I capped out around 20, 000 a month and then I grew from there and I'm not trying to brag I'm just trying to prove a point that if I could do it when I was 16 anyone can do it sure that's the first thing someone needs to know if you want to start an agency and you guys want to go and create something don't be afraid just believe in yourself exactly just believe in yourself okay the second thing is the way I used to get clients and this still works today I would go find out who's doing a ton of ads on Google Adwords and back in the day there weren't tools like there are now but if you go to SEM rush and you put in the company URL it'll even tell you how much money they're spending each month that'll give you idea of how much money a company has because they spent five hundred thousand a month or a million or 200 thousand there's a good chance they could pay you for SEO you don't want to go after the ones who spend a half a million or a million a month because those guys are big organizations it's gonna be too hard to find the right people to go out there and sell right you want to go after the ones who are spending like 20 30 grand a month hit up the bounder and shoot an email that goes something like this right so now that you figured out who to go after the third step would be you create an email and send it off to them and it could be something like hey John I noticed that you're spending a lot on Google Adwords what if I can end up getting you similar amount of traffic from the same keywords without spending money on paid ads would that interest you yeah a lot of CEOs will ignore you but if I sent you then you're spending 30 grand a month what would you say Don or at least you'll get on the phone you may not hire will get on the phone with me well I think that's the thing is most people think you have to focus on inbound and not doing the outreach owns do know they're all lazy yeah and it's easier to get them from outbound and inbound because the problem with inbound is like we generate it right now around 5, 000 consulting leads a month almost like 90 something percent are not qualified right and that's a problem you end up with inbound outbound you can have a hundred percent qualified because you're reaching out to the people that you know that can pay you another strategy that I love using is crunchbase so I go on crunchbase they list out all the companies that are recently funded their valuations how much money they raise when these companies raise four or five million dollars and you hit them up in their investors up you always want to hit up their investors because it works if you invested in a company and someone emailed you saying like hey this company you invested in is screwing up what are you gonna do yeah you are oh right yeah so I find all the companies that recently raised money and out Imam I recently are I did this when I was a kid too Michael Moritz at Sequoia Capital and one of the companies he invested in and I emailed bottom like you know hey I know you guys are busy but this company's screwing up and you guys aren't going to do well and here's what's wrong and here's why you're not going to succeed when it comes to SEO and getting goo traffic and dominate and grows fast investors never want to hear that right and you know they're gonna floor to the email over I would email them separately not together yeah what ended up happening was these guys are gonna email from their board of directors and they're like oh you know go figure this out the investors not gonna spend any time or energy solving the problem but they're gonna be like I'll go check this out and when they tell the person who's running that company you know they're gonna go check you out and I got a lot of deals that way because those guys were like whoa whoa you just broke down in like a six page Word document everything that was wrong it wasn't a fancy PDF I didn't hold things back I just gave up all to them if you have five million dollars would you try and learn things on your own or would you just pay the person who just outlined everything for you exactly especially if it's not that expensive you want to charge five grand a month for someone who raised 50 million dollars or five million dollars they don't care said drop in the bucket and then the juice part about this is you didn't go for the marketing director or even the CEO of the company you had to the people were funding those that's right so I was like just guaranteed money all right that's right and if you do well for those investors they're gonna tell all the portfolio companies hey this guy did this for one of my investments yeah you know you should hire him for your business too and that's a great way to get clients all right so there we have it that is how to start an SEO agency like Neal said leave that comment down there below or gonna be doing this Q&A Thursday's we're gonna be going through your comments and be able to respond to them and be able to answer them in this format so if you enjoyed this give it a like give it a subscribe on YouTube and of course leave that comment for us and we appreciate it anytime you guys need help with anything marketing related whether they're studying an agency or your founder or entrepreneur or marketer or just anyone who's interested in getting into the field I don't care you know what your qualifications are how much money you have we're here to help so feel free to leave a comment even if it doesn't get any uploads we truly care and you're gonna see a response from me trying to help you out I'll do the best that I can so thank you see you next Thursday.
