do you want to work hard or do you want to work smart of course you want to work smart and you know what with your on-page SEO there's only a few tactics that'll make up the majority of your results that's right yes you can do a ton of things and yeah it'll all help with your Google rankings but there's just a few that are really just skyrocket your rankings everyone i'm neil patel and today i'm gonna share with you three on page SEO hacks that'll skyrocket your rankings so for those of you who don't know what on-page SEO is these are the changes that you make on your own website with your code to get higher rankings on google see google is a computer when is crawling your website you have to read code ones in bruges zeros you've seen the matrix it's kind of like that they're crawling to figure out why your website is all about and yes you can end up making tons of changes and they'll all help with your rankings but today I'm gonna share with you three that'll help skyrocket your on-page SEO and your rankings so the first one is google search console you've heard me talk about it before it's a free tool that Google gives you this free tool the reason I keep talking about it is because enough of you aren't using it why would you use a tool that Google gives you and tells you how you can boost your rankings so you sign up for a Google search console once you've added your website they give you the instructions step by step you go in once it collects data it may take a few days you click on search analytics once you click on search analytics you'll see what pages are getting rankings how many clicks how many impressions and your click-through rate what impressions are is how many people are doing a google search and your listing is on that page for example let's say you google the word dog and you click on the number one listing the number two listing still gets that impression because you did still see it but you didn't click on it that's what impression is it doesn't mean you did click or you didn't click it just means you saw a listing all the listings on page two wouldn't get that impression count because you only clicked on the listing on page one so you want to look at the ones that have a high Russian cow but low quick rate that means people are seeing your listing but they're not clicking on it so I by adjusting your title tag the title tag is when you do a Google search you see a title which is usually the blue or pinkish or actually not pinkish OB view the blue or purplish text Purple's usually when you click on it already and then the description underneath and what ends up happening is if you make that more appealing what's gonna happen more people are gonna click on it so take your title and play in adjectives words right that make people want to act now such as effortless ten effortless ways to double your search engine traffic you see how that's more enticing than ten ways to double your search engine traffic you're like whoa I want the epaulettes ways because that means it's gonna be way easier for me to double my search traffic and the same goes with your Meta Description by putting appealing sentence that includes the keywords you're much more likely to get clicks it's all about stuffing keywords every word you got to make sure it's readable for humans and if you're using WordPress you can adjust your title and your description using the Yoast SEO plugin now once you do that you want to keep it and after 30 days you want to see if your quick rate went up or down if you're quick the rate went up overall what will happen is Google be like whoa these guys are getting a lot of impressions and a lot of clicks now that means people love it and if you get more clicks in the person above you what does that mean Google's gonna be like whoa this listing is more relevant than the one above it let's switch him out that's how you can keep increasing your rankings slowly and slowly it's a grind it's not that hard of a change but it's a grind in which it takes a long time before the rankings increase from it but it's one of the best ways to grow your traffic and the cool part about Google search console is it shows you all of the keywords that you're getting impressions for and you can add in the ones that are high in pressure and count and ignore the ones that are low in impression count the second tip I have for you is to make sure your website is super fast I'm not talking about just making sure that your code is really clean and that way you know your website looks fast I'm also talking about your server and using a content delivery network for example if your server is slow doesn't matter how clean coded your website is your site isn't gonna load fast don't get that cheap $5.
00 hosting solution pay for something that's decent I'm on WP engine it's expensive but my site loads fast because well the other thing you want to do as I mentioned is a content delivery network that way if someone in India is coming to see your website they're getting your website pulled from a server in India it'll load so much faster for them versus them being like oh we gotta wait for the internet signal to pick it all the way up from that server in let's say North America you want to make sure that your server is close to them and know you don't have to buy servers all around the world instead you want to use a content delivery network like Akamai and that will ensure that your website loads super fast and the last step when it comes to speeding up your website make sure using Google's a and P framework so if someone's on a mobile device it'll make sure that your website looks super super fast I don't care if someone has a 4G or LTE phone you know what sometimes you're in an area that has shitty reception so having an a MP compatible website ensures that a load super fast and I've heard a lot of people say if you have an MP compatible site your Skype traffic skyrockets I found that it usually doesn't in regions like North America Canada Australia United Kingdom but I found my traffic from places like Brazil I've gone up tremendously once I implemented a MP protocol right so by having your website compatible with the MP Google framework you're gonna notice that you'll get more traffic from third row countries or regions that don't have as a good technology let's say North America the last if I have for you is steam out your website and here's what I mean by that let's say your website is on SEO stick with just SEO don't go from SEO to TV ads radio ads by having a website that's very specific on one theme you're gonna do way better after Google's hummingbird update they were like oh wow websites that are super detailed and thorough on one topic are usually much more likely to have more knowledge on that topic and we should rank them way higher and you know what that's what's happening so here's what I mean by theming on your website let's say you're writing a big guide on SEO kind of like Moz is be Accio you can have a page that talks about what is SEO then you can talk about on page SEO or then link building or then you can even talk about brand building and how that impacts SEO do you see how I'm talking about different sections of SEO you don't have to have one big page just like their guide you can separate it into different chapters or subsections or pages that allows you to rank for multiple pages for one term like companies like Mars are doing so make sure you're really going after one theme a lot of people want to go abroad it's not about going abroad it's about being very specific on one topic dominating it and continually creating more topic around it that doesn't mean you should just continue to create on-page SEO content I wouldn't create 50 articles about on-page SEO why because that's gonna confuse Google they're gonna be like which on-page SEO articles should we rank for the keyword on-page SEO instead I would want to make that article more detailed put more subsections that explain different components of on-page SEO it's all about theming if you follow those tips you'll do extremely well if you're not sure how to theme your site leave a comment below share your URL ask the question about theming and all respond helping you out if you like this video and share with other people right here on Facebook YouTube you can always click the like button I really do appreciate it subscribe to the channel and anything I can do to help you just let me know and I truly am here to help you with your marketing needs.
