You got a brand new website, you want higher rankings on Google.
What should you do? There's so much information out there, it's so overwhelming.
Hey everyone, I'm Neil Patel and today I'm going to breakdown the ultimate SEO checklist.
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Question for you, wouldn't you just loveif the SEO checklist, especially for a brand newwebsite was broken down into four simple steps? If you do, leave a comment below with yes.
If you don't want that, leavea comment below with no.
The first item I have on the list, because it's only going to be four tips is to map out your content strategy.
From topics, to key words, what are you going after? What themes are you tryingto create on your website? If you don't know whatkeywords and content ideas to go after, you're goingto be spinning your wheels because the last thing you want to do is create content onstuff that isn't working.
And you can use toolslike Buzzsumo, SEMrush, Ahrefs, even Ubersuggestto all figure this out because they all show youwhat topics are popular and what's not on your competitors.
And this is great becausenow you have a rule of thumb of oh, this stuff over here works and this stuff doesn't.
You don't want to wasteyour time and your resources creating content that's notpopular and no one cares about.
The second thing you need to do is create a hit list ofyour backlink opportunities.
Take all your competitor URLs, and put them into backlinks.
This will show you every singleperson who links to them.
This is important because ifyou don't have a link list, you're not going to know whoto hit up to link back to you.
Now when you're doing this, you don't want to just take alist of all your competitors, and put them into a tool-likebacklinks, or even Ahrefs, you want to go and findtheir most relevant content that's related to yours, and see who links to their content.
And then hit up thosepeople to link to yours because you have a better piece of content that's more relevant, more upto date, and more thorough.
The third thing on your checklistneeds to be accessibility.
Is your site mobile compatible? Does it load fast? Are you deleting all theunnecessary work plus plugins that you don't need? All these things impactsyour overall search topic.
The rankings is important.
Without a fast site, you'renot going to get rankings.
Speed is part of Google's algorithm, you want to make sure yoursite loads as fast as possible.
Not just on a desktop, but also on mobile.
And you can use toolsliKe Google PageSpeed to figure out how fast your site loads.
The fourth thing on your list needs to be your contentdistribution strategy.
From how are you going to pushout the content on social media? Typically what I do is I take my content, I put it out on all my socialprofiles at the same time.
In addition to that, I'llalso put it out on things like Instagram, and do live stories.
And I also do that onFacebook, and do live stories.
This is a good way to get peopleto engage in on Instagram, I'll get people to swipeup so that way they can go directly to my blog post.
Another thing I do withmy content distribution is I email people out that I link to, and ask them to share my content.
It's a simple way toget more social shares and more traffic.
And the last thing I dowith my content distribution is I send out an email blast, and a push notification every time I release a new blog post.
One of the most effective strategies, if you don't have an email list, start using tools likeHello Bar and Mailchimp.
If you don't have push notification list, use tools like subscribers and (mutters).
If you need help getting more traction, more traffic to your site, check out my ad agency, Neil Patel Digital.
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