In my last poll you made it really clearthat you wanna see advanced YouTube SEO techniques here on this channel.
And thatis what I want to do starting with this video.
A long series where we dive reallydeep into YouTube SEO.
Advanced level YouTube SEO.
Heck even expert level SEO.
And for that I want to have your input on that.
Everything that might help withour journey to really go into the particularities of YouTube SEO because Ibelieve there is so much information out there that we don't even commonly hear.
So there is so much to learn.
So I want to do a really deep dive and for thatplease let me know in the comments everything that you think contributes tothis journey.
Something in particular that you figured out by doing your ownSEO.
Something that you have a hunch about and you are wondering whetherthere's some truth to it.
Or for example something that plain puzzles you whenyou did your own optimization.
And based on that walk this journey towardsadvanced, expert level SEO.
And if I were to leave a comment myself under thisvideo, well, then I would explain this: As you know evergreen videos are the holygrail of SEO.
That's the goal that we want to achieve with doing our SEO.
Andone of my evergreen videos you can see here.
Are the lifetime views here.
Andthat is how an evergreen video usually looks like.
The view graph at first isvery high in the beginning because all our subscribers are watching the videos.
So the initial momentum is of course reflected in the high views in thebeginning.
And then after that the video slows usually down because, well, thesesubscribers have watched it and only a little bit of search traffic tricklesin.
But over time this search traffic grows and grows and grows becauseYouTube basically learns more and more about the videos and ranks your videofor more and more search terms.
And basically this way slowly your videogrows towards being an evergreen video where it's then in its highest time – whichwould be about here – drives you a nice amount of views each and every day.
Yeah?Evergreen.
Driving views all the time.
But then after some time – and as you can see here a little bit as well – it goes down again because the video is too old, because new videos get published about the same topic and rank instead of yourvideo, something like that, there are multiple reasons of course.
But it'sgoing down so what do you do there? And that is my thinking process here.
So Idid a really great job at my SEO obviously.
So reoptimizing the videoprobably wouldn't improve it because I already did a great job.
So the chancesof changing the metadata of the video is only that I might make it worse than itwas before.
But one thought would be to do another video.
A new video of the sametopic.
In this case this is about click-through rate.
So I would do asecond video about click-through rate.
Something that I learned about that inthe two years that the video is already up.
So there's certainly something newthat I can tell about it.
So I would create a new evergreen videothat replaces the old one basically and drives views for the coming two years.
But then again I looked at the traffic in detail that this video gets and herein the Morningfame Algorithm tab which all Morningfame users already haveaccess to who are in the early access program.
I looked here in the YouTubesearch section and here my click-through rate video is of course one verysuccessful video here, driving many views each day, but then I looked at the fulldrill down of all the algorithms that drive views to this video.
Just as acomparison the views that I showed you here, these are the views that this videogot in total.
So it's coming from different algorithms.
Not just YouTubesearch.
So what you see here is YouTube search and I realizeactually the views are constant so to say.
So it's not going down like we sawin the total view graph before.
So I see here that the YouTube traffic isactually quite constant.
So it keeps driving views from YouTube search tothis video.
But then when I go down, Google search traffic tends to go down alittle bit as well as – and that is quite interesting – the suggested video trafficgoes down right now.
So if we look at the video as a whole, the youtube searchaspect actually is doing well right now.
So I would believe in this case that itis not yet time to do another video of this kind because my current one isstill driving a lot of traffic and I can wait a little while – a few months maybe –until I do a second version of the same video.
Alright, I hope that served as agood example of what kind of information I'm looking for.
You can really help me out here to find those interesting little things that wedidn't hear often about SEO before.
So leave them in the comments.
I will lookthrough all of them and based on that I will draft the future episodes of thisseries where we together build our YouTube SEO skills.
And next timeactually I have a mystery for you.
And if it's not out yet then click here andsubscribe and ring the bell so you don't miss this next episode.
So let's get thisstarted on our journey for advanced YouTube SEO.
Cheers my friends.
.
